Power is Inside: Derrick Coleman’s Moving Ad for Duracell

Derrick Coleman of the Seattle Seahawks.

If you’re like me, you loathe those ads that appear before almost every video now on YouTube, and fixate on the five second countdown until the click “Skip Ad” button appears to get rid of whatever some brand is selling. Ads, for the most part, are utterly, though mercifully forgettable. Duracell’s latest ad featuring Derrick […]

Soul outside: identity, the body, and advertising in the consumer age

“Japanese ad agency Absolute Territory PR has begun paying young women to wear advertising on their legs.┬áThe women must be at least 18-years-old, and they must be connected to at least 20 people on any social media site, since they are contractually required to post images of themselves, wearing their ad, online. Otherwise, the women […]